The latest in braided hair wig designs

Mezi Million Braided Wig

Mezi Million Braided Wig

Mezi Million Braided Wig

Mezi Million Braided Wig

Be a Natural Hair Fashion Designer

Be a Hair Fashion Designer and run your own business.

Train Professionally across 10 different natural hair fashion styles and start booking high-end clients within 3 months.

With celebrities changing their image daily, hair fashion is a part of daily beauty regime that has come to stay. Be the designer who creates the beauty to earn thousands of ££££




Choose your Course
Design your package ·        pay as you go


Take up all course Modules Be the best in your chosen fields Design your business to suit you Skills in your hands saves your finances tomorrow
1. Weave Installation  3 dayswith cornrows knowledge (1 day a week for 3 weeks – all training completed in class with supervision)


1.Sanitation,Health & safety in weaves 2.know your weave hair extensions 3.prepare weave Cornrow  4. needle placement for blanket style weaving 5. blending-in weave stitching 6. creating a professional weave closing and closure 7. weave extensions hair cutting, blowdrying and styling 8. caring for weaves.  Complete head of full Cornrow weave

practical work, discussions, demonstrations, questions & answers

Price: £1000 excluding kit and uniform – to be confirmed 

2 Box Braids  2 Days (1 Day a week for 2 weeks)  1.Sanitation, Health & Safety in Braids 2. know your braiding fingers 3.Finger placement for professional braiding 4. know your 3 block sectioning for consistent braiding design 5.natural strands braids 6. braids add extensions 7.prepare extensions for box braiding 8.complete professional braid closure without gap  Complete head of Box braids

Demonstrations, practical work, questions & answers

Price: £400 excluding kit and uniform to be confirmedd

3. Twisting 2 Days (1 Day a week for 2 weeks) 1.Sanitation, Health & Safety in twisting 2. know your twisting fingers 3.Finger placement for professional twisting 4. know your 3 block sectioning for consistent twisting design 5.natural strands twists 6. twists add extensions 7.prepare extensions for Afro kinky twisting 8.complete professional twists closure without gap Complete head of Afro Kinky twists

Demonstrations, practical work, questions & answers

Price: £400 excluding kit and uniform to be confirmedd

4. Cornrows  1 Day classroom training   1.Sanitation, Health & Safety in cornrows 2. know your cornrows fingers 3.Finger placement for professional cornrows 4. know your 2 block sectioning for consistent cornrows design 5.natural strands cornrows 6. cornrows add extensions 7.prepare extensions for cornrows 8.complete professional cornrows Complete head of Box braids

Demonstrations, practical work, questions & answers

Price: £199 excluding kit and uniform to be confirmed

Other Designs

5. Ghana Cornrows 



1 Day class training with cornrows knowledge



Same as above with details specific to Module 





6. Senegalese Twist 1 Day class training with natural twist knowledge  Same as above with details specific to module  £199
7. Crotchet Braids / Weaves 1 day classroom training with cornrows knowledge same as above with details specific to module £199


8. Track Weaves


2 days classroom training with Cornrows knowledge same as above with details specific to module  £500
9. pick ‘n’drop braids with 100% human hair 1 day classroom training with braids knowledge same as above with details specific to module £299
special class

 Masterclass in Hair Business Enterprise 

1 daypractical Business knowledge Understanding specific to Natural Hair fashion Understanding Business, Business Planning, Marketing, Personal Development, Customer Care, Internet & Social Network Free for Full Courses.£299.99 for others
10.Micro Beads extensions ( strand-by-strand extensions) 1 day classroom training same as others with details specific to module  £500



ONE TIME PAYMENT of £1,500 to save thousands, or

take training in bite size to cover what you can afford at a time.





For details of training dates, venue and time please contact us.


For more information please contact us.


+44 1702 339 858


About Joy Phido

Joy Phido and her 4 children

Joy is an award winning Natural Hair fashion educator and designer. She is a celebrity natural hair designer and trainer to celebrity stylist. She is the CEO of World of Braiding & Extensions Ltd.

Joy is a graduate of Business, a State Registered Hairdresser (SRH), a business entrepreneur, educator, trainer, teacher, Natural Hair & Extensions Designer & Carer, Natural Hair Consultant, NLP practitioner and motivational speaker.

Joy can be seen working with celebrities at photoshoots or for special events and usually the go to person at the back stage of various fashion and beauty events – ranging from working behind the scene at Rita Ora’s Rimmel photoshoot, the Ethnic Fashion Show Southend, Essex Girls Football to major events as Blackstyles Weekend, Miss England, Miss West Africa, Afro Hair & Beauty Fashion show etc.  Training for major organisations such as Newham Summer School, Harrow Youth Council, Hackney Family Learning, American School in London, Newham Adult Education London etc

She has been braiding since the age of 5 and teaching natural hairstyles – Hair Braiding, Weaves & Extensions since 2003. Prior to setting up World of Braiding & Extensions.

She has spent 12 years in Natural Hair Education and Designs and 15 years in various Corporate responsibilities and careers with varied organizations and in various continents;  Currently teaching the world from the internet as a Youtuber with over 8millions views and counting Joy brings on a wealth of knowledge ranging from being a mother in Business, a wife, a business owner who started from Africa and now runs her business in the West etc. You have a lot to gain from this wonderful, full of energy and ready to share knowledge woman.

Some testimonial about Joy.

“The good thing about your videos is that you are so bold and honest because you know exactly what you are talking about.Besides,you just don’t focus on braiding hair,but also on all the other aspects of it(customer service,what to consider to be successful in the business,natural hair care…)That was just firing me up!
I was getting better everyday and started braiding at home (mid May 2013), all by Faith! I wasn’t professional at all,but was working hard on that!I’m proud of my improvements today and can’t thank you enough for your insightful videos.We haven’t met yet,but I consider you as an African sister who just wants everyone to succeed .I see your business is prosperous and by God’s Grace I’m hoping mine will expand as well.And of course,I hope to work closely with you in order to get there!
By the way ,I just watched the video on tree braids with the Bundle of Joy.That hair looks amazing! And it doesn’t look silky at all,is it? It just makes me  want to use it 🙂
Well,thank you so much for your time ,Joy! Please check my pictures out when you get a chance and your advice would be greatly appreciated.
God richly bless you!


01702 339 858

07946 439 057 

Iro and Buba

Africa has 54 Countries and each of these countries have their own unique way of dressing up. There are designs traditionally known to each of these countries. Nigeria comes first to mind as the mo…

Source: Iro and Buba

Africanqueen colourblending

Let us get into the framework of dressing up for occasions as an African woman. What are the first thing that comes to mind when you have to be part of a great event or occasion and you have to dre…

Source: Africanqueen colourblending



Working with clients since 2002, Joy Phido has been there and done that with hairstyling and designing. As the Chief Executive Officer and founder of World of Braiding & Extensions, she has helped millions of people across the world with the skill of Natural Hair Care, Braiding, Weaving and adding Extensions to hair. With a youtube viewership of 14.5million people and nearly 100,000 subscribers, Joy Phido is doing something right.

In addition to training people with skills she also shares other knowledge such as of personal development which she acquired from taking training in NLP, health care for optimum life and designing African fashion.

One area where Joy Phido also excels in without making a force about her skills is her designer hairstyles which she offers only to the people who appreciate their image and are willing to spend good money to have it. Some of the clients that have sat on her esteemed chair range from celebrities such as Rita Ora, Kanu Nwankwo and various beauty pageant events to name a few. Here are some of the images for your viewing and inspirational pleasure.

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Rita's braided hair on x-factor

Rita’s braided hair on X-factor







More images of the red carpet event on the X-factor with Joy’s well known stamp of perfectly manicured braids.


At the big weekend in Glasgow 2014, Joy also came to give her trademarked braids to support the glamorous Rita Ora with one of the well noticed braided look.

PhotoGrid_1442432928225 PhotoGrid_1442432591121

Rita at BBC Big weekend Glasgow

Rita at BBC Big weekend Glasgow

Rita at BBC Big weekend Glasgow

Rita at BBC Big weekend Glasgow

Working with braids in particular is one of Joy’s favourite skills only in addition to natural hair care and adding various types of hair extensions as is the case with most of her clients including Stephanie who was one of the participants at the Miss England Beauty pageant 2013.

Joy can be reached at her Essex Salon and Academy in Southend on Sea where she can work with you to achieve whatever natural hair care designs or extensions that you may require for whatever the occasions.


Working with various high end clients is Joy’s specialism as she offers only the best service in hair extensions, braids and weaves.


Joy styling Miss England 2013 contestant

Joy styling Miss England 2013 contestant


Stephanie Contestant Miss England 2013

Stephanie Contestant Miss England 2013


To contact us:

Tel: 01702 339 858


Other contacts include:

facebook – joyphido, worldofbraidingandextensions

Twitter: @joyphido, @worldofbraiding

Instagram: joyphido,










Joy can be seen in her salon working with clients or in training with her students from across the world.

Hair Service at World of Braiding

Hair Service at World of Braiding

Training at World of Braiding

Training at World of Braiding

Stop wasting your life with excuses.


Are you wasting your life to excuses? This may be true in most cases.



Do you find you are unemployed and unable to carry on? Are you tired of being unemployed and want to create your own job. Do you find that whenever you want to make a change you find yourself seeking excuses to stop your effort?

Do you find you want to buy or have something and discover you have not got the money to buy it? All you need is to take action to change your life. What could be responsible for your lack of action?  Idling away precious time in life is not the best way to live a successful life.  Time is money some would say and life is too short others will say. Some people however prefer to blame other people for their lack of action that will bring change to their life.  After spending years teaching women skills that help them to set up businesses to change their lives, Joy Phido has experienced unemployment and now in a position to help people review some of the age old excuses that stop progress. Here are some of the excuses people use and the different suggestions Joy offers to solve them.



1. CHILDREN.  Lots of people tend to hold their children responsible for their inability to progress their life. This is mostly among women. “I have 4 children and they have never stopped my progress in life. In fact I used my children as a motivation to go out and start my business” according to Joy. Avoid dropping to this level of using your children as the excuse for your lack of progress in life. For women with young under-age school going children; for the time your children are in School, you can offer to take on volunteering roles at various charity organisations and gain experience with such jobs and thereafter gain part time employment that will help you into work. On the other hand, you can join Council Adult Education trainings to gain skills, or you can take on private training to gain skills and start working from home. These are various options that can get your life back on track. Your children should not be an excuse to put your life on hold rather a catalyst to move your life farther in life.

2. HUSBAND. My husband does not understand my business idea or support my business idea. “I have a husband and this was my situation years back when I started.” says Joy. I had to follow my dream and carried on with the vision I had in my head. Your husband is not in your head and so does not understand what you are thinking or how the plans you have will work out. You have to follow your dreams and push on till he starts to see what you are talking about. In the end when the idea becomes successful, your husband will be proud of you but if you drop your idea to please him, you will live in constant regret as your dream will never be fulfilled.

3. PARENTS. My parents want to stop my progress. Remember you were born alone into the world and apart from the basic upbringing and education, your parents will not live your life. They do not know what skills you have and what your talent is. You need to stand up for yourself and show your parents that you know what you want in life and seek knowledge in that field. When you get good at what you want, your parents will be proud of you.

4. Race or being Black. Most black people like to hide under the black race as a trumpcard to stop their growth. My solution is you have 2 hands and you have a community. Start selling to your community. You do not have to chase people who do not appreciate you and what you represent. What affects most businesses is knowing who to sell to. If your business is not appreciated by all, target and narrow your market to people who would respect and love what you have to offer. We all have a potential for growth. Do not waste yours.  “When I started my business in hair braiding and extensions, my market was mostly black and today everyone appreciates my skill. I started from somewhere first.” says Joy

Getting rich in business

Getting rich in business

5. MONEY. This is number one excuse for most people. “I would have started my business but I don’t have money.” No one has money to spare. You have to make the money.  Start with the little money you have and show a passion for what you want. You can offer your time free for volunteering to help out with people who do what you do. Gain knowledge and skills to grow in that industry.  Save little money every month, cut out unnecessary expenses and save your money towards what you want.

Other excuses include being too fat, too skinny, too young, unemployed, disable etc etc.

SOLUTION.  Gain a skill in your hands and you can start by working from home while gradually

World of Braiding Home Training programme

World of Braiding Home Training programme

growing your experience and confidence. This is what we offer our students at World of Braiding & Extensions Academy. With over 10 million views on our youtube channel and over 80,000 subscribers, we are a force to reckon with while aiming to share knowledge and skill to the world. Join our team and change your  life for the better.


All these excuses should not stop you from living the life of your dreams.  All you need is to stay focused and work towards what you want to be.

Remember life is too short to waste.


For more information on personal development or to gain skills with braiding, weaving and extensions, contact us:,


About Joy

Joy is a qualified and certified NLP practioner whose wealth of experience continues to motivate and inspire her students all over the world for growth in business and personal life.

In addition to other learning, Joy continues to educate herself in the field of Personal Development from great authors and world leaders such as Earl Nightingale, Jim Rohn, Dale Carnegie, Anthony Robbins, Brian Tracy, Christopher Howard etc.

Tel:                         +44 1702 339 858            , mob:                         +44 7946 439 057    ,



Joy a mother with her four children

Joy a mother with her four children

About your Trainer

Joy Phido is an internationally established Natural Hair Care Designs and Extensions Educator.  Joy is a mother with 4 children and has first-hand experience on how difficult it is to work and run a family especially in the Western world.  After working in corporate Nigeria as a banker and corporate England in telecoms, Joy tried her hands on buy and sell businesses which failed. She eventually realized that to succeed in business; you need to have a skill in your hands first. In addition to her natural passion and skill in hair designing, Joy took series of professional training from across different continents and now has the mission to give students real skill of running a hair Business. This is why World of Braiding has become a success and it is this passion of owning your own skill that motivates Joy in helping people who come to World of Braiding & Extensions for training.

Joy has a BSc in Business Admin, a qualified Hairdresser, a State Registered Hairdresser (SRH) with UK Hairdressing Council, has over 20 years Natural Hair & Extensions experience.  She is also a qualified teacher, an NLP practitioner with varied career experiences.

Before setting up World of Braiding & Extensions, Joy started teaching Braiding, Weaving & Extensions with the Newham Council Adult Education Department (Newceys) for 5 years at 4 Centres with some classes as big as 30 students. As the Chief Executive, Trainer and Artistic Director at World of Braiding & Extensions, her passion is to make Natural Hair and Extensions a professional skill as well as help stylist understand how to make money while designing glamorous clients.

Federal Judge Rules Law Against Texas Hair Braiders as Unconstitutional

Federal Judge Rules Law Against Texas Hair Braiders as Unconstitutional.

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